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  • Preselling Advice

    Posted on January 20th, 2011 Tim No comments


    Preselling Tips

    If you are into online marketing, it is imperative that you fully understand and practice effective preselling. You do not need to be an expert marketer to be able to do so. Contrary to common beliefs, preselling is not a technical skill. It is not something that you should be uncomfortable with. Instead, it could be the key to your online marketing success. So what exactly is preselling?

    People browse the Internet for information. Generally, they go online not to buy anything. They just search for information they need or facts that could help not just their selves but also their relatives or friends. However, if they find something worth buying as they read information, they could be made to purchase. That is what preselling is all about. You would condition the minds of online consumers to buy your products and ideas.

    Your Website should feature information. It should have helpful, relevant, interesting, and credible information. Online consumers are strangers to your online site. It is your job to endear your Website to them. You should succeed to make them think and feel as if your site is the right venue where they could get all the information they need in whatever niche your site is in. You need to establish yourself as an authority in your chosen niche.

    When you establish that connection with your online readers, you are gaining the power and capability to presell. If you manage to make readers feel and think that you are a reliable friend instead of a greedy entrepreneur who desperately needs money, then you are ready for preselling. As a friend of your online readers, you could provide information, tips, and recommendations that they would find credible, useful, and helpful.

    Preselling is all about making your online visitors like you. It is all about how you establish yourself as a reliable and worthy expert in the perception of your readers. You should not make yourself look like a salesperson. Online consumers are usually allergic to such professionals. But they always trust whom they could refer to as friends or experts in specific subjects.

    In your Website, you must condition your readers that the information you share are accurate and are credible. If they find helpful substance in everything you say they surely would develop trust in you. When you are able to do so, you would become a credible authority or a trustworthy friend. Your recommendations and advices would be taken seriously.

    This way, if you tell your readers to buy the products you sell and you are able to justify the reasons why they should do so, you are employing effective preselling skills. You could also do affiliate marketing for others. You could opt not to sell anything on your Website, but you could direct your readers to Websites that could give them what they actually need. This is affiliate marketing and it is one effective way to earn across the Internet.

    You could use videos and reviews when you are preselling. Do so to be able to impress your online readers more. Also make sure you are able to maintain your credibility and authority so that your readers will continue to come back for more.

  • Making Money with Articles: Niche Websites

    Posted on December 24th, 2010 Tim No comments



    Make Money Writing Niche Articles

    Choosing a good niche subject to base your website around is one of the most important aspects of making money off of your articles. This will give you a foundation to build from and you can target one general audience with a pack of keywords that they are most likely to be searching for. You should take each one of these keywords and use it for the basis of one article on each page. This way, even though you are targeting one specific subject, you will be sure to interest a wide variety of people in that one niche. They may also find other pages that interest them, which will keep them returning to your site to learn new information about the niche subject.

    The best way to find keywords for your niche subject is to use a keyword software program and type in the word that is the subject of your niche. This will generate a list of keywords or phrases that contain your niche and will also show you approximately how many people search for each word or phrase. Some software programs may also tell you how many sites are out there to compete with for each word or phrase (this will help you know if those sites are worth competing with for the number of searches out there). You then deicide which of these would be most profitable by determining which have the least amount of competitors, so that you have a chance at making it to the first or second page of search engine results, but that also have a decent amount of people looking for that keyword or phrase each month. These will be the keywords or phrases that you will base the pages of your niche site on.

    If there are a number of topics that you like, pick the one that you feel would be easiest to start with and then, once that site is built and generating some revenue, you can start another site. The most profitable website marketers, who use their talent of finding niches and combining that with good site content and a handful of affiliate links, have a good amount and variety of niche sites that they have started. You are never limited in what you can do with niche website marketing, unless you find out that you do not have the marketing skills or the needed funding to make it happen. Otherwise, the sky is the limit!